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PR Account Manager/Senior Account Manager - Design & Culture







Job Reference 


Job Description

Department: DESIGN + CULTURE




The employer is a leading communications agency, offering a range of services from consultancy and strategy through to digital, content creation, PR and events. Their primary function is to create, raise and extend the awareness around our clients’ brands, identifying and utilising a strategic mix of communication channels to effectively reach their target audience. 


The role of the Account Manager / Senior Account Manager is to work closely with senior team members to support the team in securing optimum results and coverage across the client portfolio.


The ideal candidate should have experience in the design, interiors and architecture industry specifically, with specialist knowledge of the latest design trends and tastemakers within the industry. We are looking for enthusiastic and hardworking candidates with excellent editorial contacts, strong writing and project management skills and a genuine passion for the design sector. 


The agencies’ burgeoning Design & Culture division encompasses a range of art, design, architecture, and lifestyle clients. The successful candidate will be able to demonstrate an active personal interest in cultural institutions, design, interiors, and architecture.


Responsibilities will include, without being limited to, the following:


  • Contributing to new business brainstorms + research

  • Support senior team in the identification of opportunities


  • To feed into client and internal reporting for both traditional and digital campaigns, notably around coverage and evaluation 

  • To attend client catch ups (meetings and conference calls)

  • To maintain an understanding of reporting format per client, and company ‘standard’ reporting formats and evaluation methods 

  • Maintain an awareness of and work towards agreed PR and digital KPIs


  • Securing on-going press coverage (features as well as product placement) in interiors and design publications as well as key national and international magazines, newspapers, broadcast and online media outlets

  • Maintaining strong editorial relationships across the design, interiors and luxury media landscape 

  • Devising and implementing PR timelines, creative strategies and annual plans alongside senior team 

  • Project managing press trips to key design fairs, working within a budget framework

  • Day-to-day client management, ensuring that client and editorial requests are completed in a timely manner, with a meticulous attention to detail

  • Overseeing the junior team on creation and timely distribution of editorial reports, press and budgetary tracking documents

  • Working with the senior leadership to manage client campaigns and taking ownership for specific projects without supervision 

  • Identifying on-brand influencers, KOLs and tastemakers for organic gifting opportunities and paid influencer marketing campaigns 

  • Conduct weekly research to identify fresh digital talent, while building and maintaining existing relationships

  • To create and maintain a list of appropriate design and culture influencers and talent managers within the digital sphere

  • To stay informed and pass on news of new businesses, launches across the industry 

  • To create and maintain appropriate press lists


  • Attend client and industry events 

  • To support on strategic client events

  • To work in a collaborative manner with other divisions to create ambassador and VIP invitee lists 

  • To support on creation of project-aligned media and influencer strategies, supporting execution to ensure project-specific KPIs are met


  • To manage and mentor junior staff to ensure high performance in key areas including clippings, media database management and client reporting

  • Build relationships with AMs/SAMs in other divisions (Fashion, Beauty, Digital, Lifestyle) to ensure supportive and integrated approach to media and digital activations 

  • Awareness and experience of expenses and budgets


  • At least 3-4 years relevant PR experience working with design, architecture or furniture brands/cultural institutions in an agency or in-house setting 

  • Established relationships across interiors, design and architecture media and a knowledge and passion for the the broader design industry 

  • Excellent written, communication and presentation skills

  • Strong project and people management experience 

  • International media experience a bonus


  • Motivated and desire to grow within the role

  • Solid writing skills, detail-orientated 

  • Good communication and organisational skills

  • Consistently demonstrates initiative and is conscientious 

  • Professional 


  • Good knowledge of Word, Excel, Outlook, Google Drive, iCloud required

  • Knowledge of Roxhill/Gorkana/other media management platforms desirable.


Hybrid working between W1 office and working from home. Salary dependent upon experience. Benefits include 28 days’ annual holiday allowance plus bank holidays, incorporating paid leave between Christmas and New Year and company-matched contributions to company pension scheme.

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