PR Account Executive - Consumer
Job Description
The employer is looking for an entrepreneurial-minded consumer Account Executive (AE) for its growing office. Candidates should have 1-2 years of agency or in-house experience with national and local market consumer PR, excellent media and influencer relationships and a proven ability to manage multiple small or medium-sized projects simultaneously.
This position is to work on consumer and retail clients so applicants will need to have a desire to work with e-commerce businesses, high street retailers, leisure and consumer brands with an aptitude for understanding today’s discerning consumer and what they desire in the marketplace.
The successful candidate will serve as a point of contact for clients and handle day-to-day activities of the account team and client projects to ensure delivery of high-quality programs that meet and exceed client goals. The AE may devise creative strategies that utilize traditional and digital/social media, help develop client content, including media materials, online content, blog outreach, media pitches, event management, talent management and Q&As and participate in media and influencer outreach.
Primary Responsibilities
The Account Executive will be required to undertake (but not be restricted to) the following activities as part of their role.
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Manage account work for multiple partners, with daily client interaction
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Secure meaningful media placements client partners
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Maintain positive relationships with influential media
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Stay current with trends, emerging outlets, digital media platforms and tools
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Develop written materials, including press releases, fact sheets, key messages
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Participate in creative brainstorms
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Facilitation of client assignments and projects from beginning to end
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Help coordinating and executing all aspects of media events
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Client recaps and reporting
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·Assist in training staff and managing interns, as necessary
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Identify and assist in securing new business opportunities
Quality Standards
The Account Executive must demonstrate a commitment to:
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Follow company procedures at all times
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Produce high quality work with excellent attention to detail
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Maintain a positive company and personal image
Experience
Skills and Experience
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1-2 years of previous work experience in PR/marketing, preferably at an agency (related corporate/in-house PR experience will be considered)
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Strong existing media relationships, with proven ability to secure quality results against a marketing plan (media placements, influencer partnerships, social engagement, etc.)
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Creative thinking and ability to seamlessly transition between clients
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Personal interests in the arenas that align with our client work
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Ability to work well in a team
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Excellent written and verbal communications skills
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Strong research and analytical skills; Detail oriented
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Creative thinker with a fresh perspective; Energetic, can-do attitude
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Effective listening and problem-solving skills
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Flexible and adaptable in a fast-paced environment
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Ability to juggle multiple client initiatives
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Organized and able to meet deadlines
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Strong knowledge of digital and all social media platforms
Educational background
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Degree with classification of 2:1 or higher
About the company
The employer was launched in 2011 with a vision to create a leading communications agency dedicated to shaping a bold new future in which innovation and partnership are strong drivers of the brand. The employer specializes in the full spectrum of communications services, including digital and social media. Practice areas include arts, consumer lifestyle & sports, corporate social responsibility, education, health, manufacturing, technology, travel, and public affairs.
We are entrepreneurial-minded, global, and focused on integrated programs that bring to life the world-changing technologies, products, and services of our client partners.
Our company culture celebrates delighting our clients with innovative and creative campaigns and programs, and we provide opportunities for our employees to conduct career-meaningful work in a creative, fast-paced, collaborative, and fun environment. We work hard and play nice.
Headquartered in New York City, the agency has 1,000+ employees, with offices in 24 cities around the world: Atlanta, Boston, Chicago, Denver, Detroit, Dublin, Hong Kong, Honolulu, Fort Lauderdale, Frankfurt, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, Portland, San Francisco, Seattle, Shanghai, Singapore, Tamuning (Guam), Vancouver (Wash.) and Washington D.C.
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